Burger King Targets Kids With New Online Campaign

04/27/2011 01:46 pm ET | Updated Jun 27, 2011
  • Slashfood Editor, Posted Apr 26th 2011 @ 1:00PM Slashfood

TV commercials are so last century -- burger chains are now heading online in an effort to get kids (and their parents) more engaged with their brands. Burger King is the latest to join the trend with its upcoming "Thor" marketing push, reports Nation's Restaurant News.

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