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Alcohol Sales Bounce Back Despite (Or Because Of?) Unemployment


First Posted: 06/09/11 06:27 PM ET Updated: 08/09/11 06:12 AM ET

When sales of alcohol plummeted 9% in 2009, FiveThirtyEight statistician Nate Silver said that it meant that the booze industry was "no-longer recession proof." New data makes it seem like the unprecedented pullback was just a blip, reports CNN Money. In the last year, alcohol sales have soared 10%, even as the unemployment rate stayed above 9%. Wine, spirits and craft beers have led the pack. Sales of midrange "legacy" beers, like Budweiser, have been more sluggish.

The only growth sector besides alcohol sales has been health care. It seems that the two ways Americans are responding to their economic sorrows are by healing them (antidepressant sales are up) and drinking them away.

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Filed by Joe Satran  |  Report Corrections