Smurf Village: Spanish Town, Juzcar, Painted Blue To Promote Movie (PHOTOS)

Moorish architecture, sherry, flamenco and the famous beaches along the Costa del Sol are just a few of the attractions in the Andalusia region of Southern Spain.

And now it can add Smurf Village to that list.

On Thursday morning, Júzcar, a small town near Málaga, became the world's first Smurf Village.

Sony, the studio behind "The Smurfs 3D", chose Juzcar as the location for the film's premiere and, to celebrate, painted the town blue.

It took a dozen painters and over 1,000 gallons (4,000 liters) of blue paint to transform the village's historic white buildings into blue Smurf houses.

But don't worry if you missed the premiere. You have until September to visit the Smurf Village. After that, Sony will repaint the buildings back to the original white.

Check out some of the pictures and vote for which ones you think are the most Smurf-tastic!

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Painters paint the facade of a house on Jun 10, 2011 in Juzcar near Malaga, southern Spain. The facades of the houses of Juzcar are being painted blue after Sony chose the village to present the world premiere of the movie The Smurfs 3D. (Jorge Guerrero/AFP/Getty Images)

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Painters paint the facade of a house on Jun 10, 2011 in Juzcar near Malaga, southern Spain. The facades of the houses of Juzcar are being painted blue after Sony chose the village to present the world premiere of the movie The Smurfs 3D. (Jorge Guerrero/AFP/Getty Images)

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Smurfiness

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Comments

[AprilTara]

10:53 AM on 06/29/2011

As the infamous Joker said... "Why so serious?"

It's fun, it's only temporary, and I'm sure it brought a lot of excitement and revenue to this sleepy little Spanish town. And when it's all over with, their entire town gets a fresh new paint job and will probably end up looking better than it did before.

Of course, it helps that Spaniards are not nearly as uptight as Americans. Can you imagine if Sony had tried this in an American town? OMG! It would have cost a fortune in red tape, politicians would've gotten involved, religious groups would protest and somehow connect the Smurfs with Satan....but in Spain they know how to relax and have fun which is why I'd move back there in a heartbeat if I could!

[Shikamaru]

03:17 PM on 06/21/2011

Get the smurf out!

[birdsofafeather]

12:00 PM on 06/21/2011

wow

[rayinprague]

07:14 AM on 06/21/2011

With such high unemployment in Spain, anything that promotes even temporary jobs is a good idea. Panting and repainting will pay some people enough to get by for the summer. And the town should benefit from increased tourism. The result doesn't look that bad either. I can't say I am a big Smurf fan though ...

[notb observer]

10:37 PM on 06/20/2011

Painting a whole town blue... what the smurf were they thinking ?

[Danny de Gracia II]

09:08 PM on 06/20/2011

Remember the Clint Eastwood western where they painted the whole town red and one of the actors said, "But that will make it look like hell?" and Clint Eastwood gave him that look like "That's the point"? This reminds me of that lol

[Wake Up Call]

01:15 AM on 06/21/2011

That was "High Plains Drifter"

[Mondayboy]

01:35 PM on 06/20/2011

Can you imagine if you got drunk and tried to find your home? People will ask you where you live. And your answer will be - I live in a blue house. Duh. Every house here is blue.

[MrMusicFlood]

07:48 AM on 06/20/2011

Well if the town was in need of a re-painting and the Sony was footing the bill, I don't see a problem, especially since they're repainting back to white in September

[Pamla Berry]

04:31 AM on 06/20/2011

I don't quiet get this reason behind this. They painted this entire spainish village Blue for the premier. However the movie was shot in New York, NOT this little village.

[Ray E Bowman]

01:22 AM on 06/20/2011

Well the kids seem to be having fun and for a small town the prospect of a completely new coat of paint in 3 months time is probably worth it.

Up close blue not so good, but the distant shots were kinda cool. Would like to see the shots after the town has its new coat of white.

[bmermaid]

01:10 AM on 06/20/2011

I think it looks pretty- it's a very pretty blue. Why does a white house look better than a blue house? More natural? No, then they would be green, to blend in with the foliage. The prettiest houses are the "painted lady" Victorian houses, which are often painted several colors; maybe blue & lavender & pink & gold, for example. That is much louder than just blue.

[pinkibus]

04:02 AM on 06/20/2011

bmer - white reflects the heat. Simple.

[sindeliv]

12:59 AM on 06/20/2011

A total waste of cash. You can't even call it art :/

[Trittydi]

12:54 AM on 06/20/2011

I imagine Sony paid them well - I'll bet they can't wait till it's white again.
*

[drewbob]

11:33 PM on 06/19/2011

living in a mushroom house is my dream come true

[jsand96876]

12:05 AM on 06/20/2011

Don't be so psilocybine.

[DOHC Holiday]

10:30 PM on 06/19/2011

La La La La La La, La La La who cares.

[HarryP]

05:38 PM on 06/20/2011

you do - smurf