Reactions to former UCLA student Alexandra Wallace and her infamous "Asians In The Library" rant run the gamut from Tsunami relief efforts to techno remixes to guitar ballads. Now you can add late-night delivery service to the list.
The student entrepreneurs behind UCLA Munchies, a "late-night room service" business that caters to UCLA students, have teamed up with Brentwood restaurant The Palace to create Ching-Chong-Ling-Long Gourmet Takeout. Self-described on its site as Westwood's "newest, sexiest, drop-dead delicious" delivery service, Ching-Chong-Ling-Long Gourmet Takeout offers vegetarian entrees like vegetable fried rice and chow mein, as well as classic American-Chinese dishes like sweet and sour pork and beef with broccoli -- all at student-friendly prices starting at $5.
LA Weekly has the scoop on how this delicious partnership was born:
The partnership came about when Rachel Lee, owner of The Palace, heard about UCLA Munchies, a service run by four students who delivered snacks like burritos and ramen to the dorms into the wee hours of the morning. Sensing an opportunity to better serve the local community -- and expand her business -- Ms. Lee contacted the UCLA Munchies team for some consulting work. And so, Ching Chong Ling Long Gourmet Takeout was born. At first, says Ms. Lee, she had some reservations about the name, but after Daniel Chen and Kedar Iyer of UCLA Munchies reassured her that it was an acceptable joke she was on board.
The partnership is, of course, a win-win for both companies involved. The Munchies students now have time to study for their finals, and The Palace now has name recognition for when UCLA students are looking for someplace fancy to bring their parents when they visit.