For a guy who has mastered the world of social media, Ashton Kutcher is sure doing his best to keep his lips tight about his latest gig.
Kutcher, the much-heralded replacement for the off-the-rails Charlie Sheen on "Two and a Half Men," stars on the cover of Details Magazine in a feature that focuses on his tech expertise and vision. He does, however, let out a few lines about his new role -- which are of various levels of usefulness.
"I've been flirting with going back to TV for a while. When this opportunity came up, I thought to myself, why not?" he said, casually addressing perhaps the highest profile job this coming fall TV season. As for his character, he was even more broad.
"It's somewhere between an alien and Jesus Christ, but I can't be more specific than that," Kutcher teased. Of course, we now know that he's far from either extra-terrestrial and son of God, as he plays Walden Schmidt, a billionaire internet entrepreneur.
Actually, that's a bit autobiographical.
As for the man he replaced, the two connected in the most appropriate forum: online.
"I don't know him. I've never met him in my life. But, you know, he sent me congratulations and wished me well. Via Twitter."
Appropriately, Kutcher even announced the new role on Twitter -- cryptically -- when he tweeted simply, :)
Fans of the show shouldn't be worried that all the social media action will take away from his performance, fear not.
"We have an extra actor in Ashton Kutcher," Nina Tassler, CBS entertainment president, said over the weekend at the Television Critics Association Fall TV preview. "You have someone who is committed to doing their job and is incredibly professional."
For more from Kutscher, click over to Details Magazine.