08/11/2011 10:07 am ET | Updated Oct 11, 2011

Jorge Ruiz, Man Who Threatened To Jump Off 30 Rock, Undergoing Psychiatric Evaluation

NEW YORK — Police in New York City say a tourist is undergoing psychiatric evaluation after threatening to jump from a 70-story observation deck at Rockefeller Center.

Police say Jorge Ruiz of Las Vegas climbed over a 5-foot-high glass partition of the Top of the Rock Observation Deck at around 3:45 p.m. Wednesday. They say he sat on a concrete pillar with his legs dangling over the side of the building known as "30 Rock" and threatened to jump.

Ruiz later told police he was upset over a book he wrote that wasn't going to be published.

Employees working the General Electric building, as well as passersby in Rockefeller Center, tweeted as the news came in. Twitter user athanasiaaa says "someone's trying to jump off the rockefeller center observation deck, and tourists are taking pictures like it's the highlight of their trip."

The drummer of the Roots Questlove, urged the man to reconsider his actions. "Hey dude on my building room. DONT JUMP!"

Another user, Andres Gutierrez, says that the NYPD has shut down Rockefeller plaza (photo of eerily empty Rockefeller Plaza here). For more photos of Ruiz hanging off the building's edge, go here.

The NYPD's Emergency Service Unit responded and was able to convince him to surrender after about 20 minutes.

Many NBC employees frantically watched Ruiz sit on the ledge of the building on a closed circuit TV in the building, and when he was taken down reported the news with glee. Today Show employee Melea McCreary reports that the man is down and safe. "#RockefellerPlaza jumper back over the glass partition. #Jumper is safe."

Ruiz was taken to Bellevue Hospital for evaluation.

No one was injured.