Movie Makers May Want To Pay More Attention To Mobile, Hispanic Demos
Bizreport.com:
Summer is winding down in the US, and so is the blockbuster movie season. But, as Hollywood looks ahead to the holiday season, ad-makers may want to push to target more of the Hispanic and mobile demographics. According to a new report from Briabe Mobile and MocoSpace, Hispanic consumers are hungry for movie-related information and most are connecting to find reviews, showtimes and locations from mobile devices.
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First Posted: 08/15/11 08:42 AM ET Updated: 10/15/11 06:12 AM ET