A new study suggests half of all American adults are now on social networks. In fact, out of American adults who use the Internet, Pew found that nearly two-thirds use social media sites like Facebook or Twitter.
[T]ake a look below at the steep curve of the user growth rate in all age ranges and demographics, and the continuing pervasiveness of social networking into every facet of work, play and life in general. It’s hard to argue that social media hasn’t changed forever how we interact and connect online.
It's true that Twitter and Facebook have seen stunning growth in the last few years. Similarly, daily deals sites that are social in nature have seen exponential growth. There are also some convincing stats, such as 96% of millennials have joined a social network. These booming online communities have even inspired new social media-based maps.
Have a look at the growth of social media for yourself with the infographic below, via Search Engine Journal.