10/06/2011 11:38 am ET | Updated Dec 06, 2011

Steve Jobs Narrates Unaired 'Think Different' Commercial (VIDEO)

Steve Jobs was not just another member of the crowd.

In 1997, advertising agency TBWA/Chiat/Day created Apple's "Think Different" ad campaign, which almost sounds like the title of a biography of the Apple co-founder. The ad series debuted with a television commercial September 28, 1997, featuring Richard Dreyfus reading a poem called "Here's To The Crazy Ones" while images of famous rebels like Amelia Earhart, Gandhi, and John Lennon flash onscreen.

Steve Jobs himself even narrated one of the "Think Different" commercials, albeit an unaired one.

Take a look at Jobs' toast to "the crazy ones" in the video (below), courtesy of 9to5Mac.