Google Music Event? Invitations Delivered For 'The Go To Eleven' Gathering (PICTURE)

Google has sent around event invitations that apparantly point to an announcement about the company's latest music project.

Things will kick off at 2 p.m. PT (5 p.m. ET) on Wednesday, November 15 in Los Angeles.

According to Engadget, the event will be "Android-themed." Indeed, Google says it will stream live on YouTube.com/Android.

Invitations bore the title "This Goes To Eleven," a nod to mockumentary This Is Spinal Tap. What's more, notes Engadget, "the email came from 'Nigel Tufnel,' Christopher Guest's character from the film."

So far, Google has not said outright that they'll be launching a new music destination or service. CNET, however, says the new product will take the form of an MP3 store to accompany the cloud-based Google Music Beta storage service, which Google announced back in May.

According to CNET's sources,

Google has spoken to the major record companies and some of the top independent labels about offering a "social recommendation" feature, which would enable a buyer of an MP3 to give that song as a gift as long as the person receiving it is a user of Google Music.

Andorid chief Andy Rubin told Walt Mossberg at the AsiaD conference in October that Google was, at the time, "very close" to launching some new music offering.

Still, doubts persist about Google's plans for a possible iTunes challenger, since the company has secured only one licensing deal from a major record label (EMI), though the Wall Street Journal reported in October that a deal with Universal was close to fruition.

The Journal has also speculated that Google's forthcoming service would be closely wed to Google+, the web giant's social network.

Take a look at the invitation to Google's November 16 event (below). What do you think the company will announce?

LOOK: [via Engadget]

Comments

[ur2nutty4me]

01:27 PM on 11/14/2011

Why don't they kill it now before they are embarrassed again. Their failures surely have to start effecting their stock price going forward if they keep failing executions of new products.

[Steven Travis]

02:11 PM on 11/13/2011

Interesting to see what they release and how long it stays in Beta.

[Eyeful]

02:30 AM on 11/12/2011

If the invitation design is any indication of the product, it looks doomed. I mean, you have to admit, a "This Goes To Eleven" email invitation sent by Nigel Tufnel is brilliant, especially with all the 11.11.11 publicity. But alas, this is Google. Look at it. It's just text on a blue background. Here's a multi-billion dollar company with a rather significant product release and they can't come up with a more creative visual to use in this campaign? Hello? Google? I'm a designer, I could use a job.

[iflip88]

12:27 AM on 11/12/2011

Whatever they release is going to be a failure.

[jflorish]

01:05 AM on 11/12/2011

Other then search, everything they have created has flopped.

[Eric Liou]

07:08 PM on 11/13/2011

yea.. like Android, Maps, Gmail, Reader, Chrome.. they are failed..

[MrVee]

08:43 PM on 11/11/2011

They will announce that gmail just hit beta 3?

[NerdyStudent]

06:35 PM on 11/11/2011

Reallllly hate the auto-play videos.

[James De La Cruz]

06:03 PM on 11/11/2011

It's like a marketing event for the Jonestown cult.

[Britishdemocrat]

05:45 PM on 11/11/2011

That it's dead hopefully.

[wilray]

09:34 PM on 11/11/2011

Why do you wan t it dead? Is it hurting you or are you just some kind of control freak?