More Good News For Google+: Traffic Is Up, Stats Show

Google+ is getting busy, new data suggests.

Chitika Insights, a data analytics company and online ad network, reports Google+ experienced a "significant rise in traffic" between September, when the site officially opened to all users, and November of this year.

"Between the months of September to November, Google+ saw a 118% increase in overall online activity," Chitika Insights wrote of its findings. "From September to October Google+ posted the biggest growth figures (55%), followed by a growth in online activity of 41% between October and November." (Learn more about Chitika's methodology here)

After a slew of reports suggesting interest in Google's social network had waned, including one from Chitika Insights arguing that Google+'s "growth spurt" was "short lived" and that users had failed to stay on the site, several new data points suggest Google+ may be gaining ground.

Paul Allen, founder of Ancestry.com, estimated that Google+ now has more than 62 million users and is adding some 635,000 new users each day. Allen, who describes himself as "Google+ unofficial statistician," also predicted Google+ would have 400 million accounts by the end of 2012. Twitter recently divulged that it has over 100 million active users, with users who log into the site at least once a month qualifying as "active." Research firm comScore also reported that Google+ had 66.7 million unique visitors in November, up from 65 million the month before, according to TechCrunch.

Google has offered few specifics on Google+'s growth. Google CEO Larry Page announced in October that Google+ had registered 40 million users, but the company has so far stayed mum on traffic stats and the number of active users on the site. Facebook, by comparison, said in September the site had more than 800 million active users.

Take a look at the chart (below) to see the increase in Google+ activity, according to Chitika Insights. Click here to view Chitika's entire report.

LOOK:

Comments

[Jalu Jalu]

03:17 PM on 03/22/2012

Google cannot outdo Facebook. I don't think this post is enough to prove otherwise.

http://www.5rr.eu

[Alexandru Matei]

03:11 PM on 01/21/2012

I do see a lot of potential in Google Plus but Facebook is the real deal.

http://www.junctionmd.com/

[matt spedale]

01:52 PM on 01/03/2012

On facebook I can find friends easily. Google plus I only know of one person on it.

[Ash G]

01:20 PM on 01/03/2012

Google have a link to G+ on their homepage. With 90% of all internet searches going through them (and that's like sh'tload of people, seriously) it's very strange that there are only 62 million subscribers, most of which aren't using G+ actively anyway. Why aren't 90% of all the internets on G+ yet?

[Mike Cat]

12:04 AM on 01/03/2012

People still using facebook? LoL.

[mangafreak2128]

03:09 PM on 12/30/2011

Seriously, where's the +1 (and tweet) button?

[Steven Travis]

12:28 PM on 12/30/2011

So I'm supposed to get all my friends to move from FB to G+? Yeah, not going to happen.

[mangafreak2128]

03:08 PM on 12/30/2011

That's the beauty of it. A fair amount of the people who you don't interact with won't move. Plus, you can interact with so many more people.

[Allen Bouchard]

11:13 AM on 12/30/2011

Facebook has over 750 million users to Google+'s 62 million. Statistician Paul Allen (who tracks Google+ usage) predicts that they'll reach 400 million by the end of 2012.

https://plus.google.com/117388252776312694644/posts/ZcPA5ztMZaj#117388252776312694644/posts/ZcPA5ztMZaj

[zoebliss]

05:24 AM on 12/30/2011

so google plus is the new facebook, and facebook is the new myspace?

[Allen Bouchard]

11:13 AM on 12/30/2011

Facebook has over 750 million users to Google+'s 62 million. Statistici­an Paul Allen (who tracks Google+ usage) predicts that they'll reach 400 million by the end of 2012.

https://pl­us.google.­com/117388­2527763126­94644/post­s/ZcPA5ztM­Zaj#117388252­7763126946­44/posts/Z­cPA5ztMZaj

[Knowledgeseeker]

10:57 PM on 12/29/2011

G+ is the place to go

[groovmon]

08:50 PM on 12/29/2011

Nobody uses Facebook... it's too crowded.

[KCollins7492]

08:14 AM on 12/30/2011

if that was sarcasm, than well done...I hope it was sarcasm.

[baxtron]

04:43 PM on 12/29/2011

Is that the same chart Disco Stu used to sell his small business?

[gdatomic]

02:26 PM on 12/29/2011

This is far slower than one would expect given Googles clout and existing behavior patterns for social media. We will have to see.

[claude z]

01:11 PM on 12/29/2011

People are getting beyond tired of Facebook.

[Denzel Appfel]

01:34 PM on 12/29/2011

Agreed. G+ is new, fresh, innovative, and hip. Facebook is so 2004.

[poster1122]

03:59 PM on 12/29/2011

The traffic statistics for Facebook seem to indicate otherwise, both in terms of number of users and amount of time spent on the site:

http://www.mediapost.com/publications/article/156327/facebook-traffic-growth-still-healthy.html

Indeed, between 2010 and now, people spend an average of 1 hour *more* per month on Facebook than they did even just a year ago:

http://blog.nielsen.com/nielsenwire/online_mobile/facebook-users-average-7-hrs-a-month-in-january-as-digital-universe-expands/

http://mashable.com/2011/09/30/wasting-time-on-facebook/

[E-Nation]

06:31 PM on 12/29/2011

That will change.

[ArielCastle]

11:04 AM on 12/30/2011

Lol mate. Facebook is going down. Google got this locked. Wasn't Google the most used brand on 2011 by a long shot? Guess why?

[SGMD1]

12:54 PM on 12/29/2011

Been on Facebook since 2004. I'm not going anywhere.

[Denzel Appfel]

01:31 PM on 12/29/2011

Facebook will become an outlet for older people, as MySpace was after Facebook started becoming more popular. Younger people are the ones creating the trend, they are all moving to G+.

[J0E1]

02:34 PM on 12/29/2011

I am the opposite. Been on Facebook since 2004... can't stand it anymore. How can someone who was on it during the college only years still enjoy this mess of a site?

[baxtron]

04:49 PM on 12/29/2011

I just stare at my desktop and talk to the reflection.