Max Mara Spring 2012 Ads Photobombed By Flower (PHOTOS)

12/30/2011 08:12 am ET | Updated Dec 30, 2011
  • Ellie Krupnick Senior Editor of Viral Content and Strategy, The Huffington Post

The past few years have seen the rise of The Photobomb, as numerous pictures featuring an unexpected face have gone viral (recall the adorable photobombing seal and meme-worthy squirrel?)

Now it seems the trend has come to fashion with Max Mara's latest ad campaign.

OK, so the ads aren't really photobombed. But we couldn't help but feel that the vivid bloom in the photos, held at various angles by Saskia de Brauw, looks a bit out of place.

We assume Mario Sorrenti, who snapped the pics, must've liked the unexpected burst of color. We just can't stop thinking about how awkward and out of context that darn flower is. Like a squirrel in a family photo.

PHOTOS:

max mara spring '12 ads

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