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Will.I.Am Starts Car Company, IAMAUTO (VIDEO)

Posted: 01/06/12 04:29 PM ET

Black Eyed Peas rapper, Will.I.Am, says he wants to give back. How? By designing his own "sick" and "fresh" sports car, of course!

Will.I.Am told car aficionado Jay Leno on "The Tonight Show" Thursday that he's creating a car company in East Los Angeles to "bring jobs to the ghetto that I came from."

Check out the video above to see the Black Eyed Peas perform or jump ahead to 3:40 to hear the rapper describe the car, where the parts come from and, most importantly, the "beats" (interior sound system). He even asks Leno to test drive the new wheels!

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Filed by Kathleen Miles  |