STYLE

Why Red Is The Color To Buy This Season (PHOTOS)

01/09/2012 08:12 pm ET | Updated Oct 11, 2012

GoRunway/Art by Bobby Doherty

Just because the holidays are over doesn't mean you have to do away with festive hues. While everyone else may be donning go-to black coats, navy hats and grey sweaters at the moment, why not liven up your winter wardrobe with a pop of bold crimson? I've taken some cues from designers like Lanvin and Rodarte, who showed vibrant reds in their fall/winter collections. I particularly love a bright, rose-colored statement coat, whether worn over an evening look or more casual jeans. Also, a little red cocktail dress is a great alternative to the classic LBD. As for accessories, a punchy belt, flats or color-block bag are great ways to incorporate the look into any monochromatic ensemble. Whatever the case may be, red is definitely a staple shade to invest in now.

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