02/17/2012 01:25 pm ET

Farm Workers Plan 'Fast For Fair Food,' Encourage Publix To Pay Another Penny Per Pound For Tomatoes

Fifty people will begin a “Fast for Fair Food” next month outside the Publix headquarters in Lakeland, it was announced this week in Brandon.

Hoping to win local support in their campaign for basic labor rights and wages for Florida’s tomato harvesters, the Coalition of Immokalee Workers (CIW) unveiled plans for the hunger strike at a meeting of the East Hillsborough County Democratic Club.

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