Andrej Pejic Jean Paul Gaultier Kokorico Campaign Is Male Model's First Fragrance Deal
We love when rumors turn out to be true -- especially good ones about Andrej Pejic. A month after a French TV reporter dropped the hint that the androgynous male model had a big beauty deal in the works, Women's Wear Daily confirms that Pejic is the face of Jean Paul Gaultier's newest fragrance.
The scent, called Kokorico, is a men's fragrance, reports Women's Wear Daily, Gaultier's first in 16 years. The product was already released in France last summer with its own ad campaign, featuring the very manly-looking male model Jon Kortajarena and two bra-clad girls.
But Andrej, who has posed in bra spots himself, will star in a new round of ads, ostensibly reaching audiences beyond France -- and perhaps beyond men.
Considering Pejic's versatility, particularly in his past work for Jean Paul Gaultier, the new Matthew Stone-lensed campaign could just as easily feature the blonde, long-haired model in a traditionally female look as a men's one. But since the fragrance is specifically a men's product, perhaps we'll get a rare glimpse of Andrej in a dapper suit?
The ads, reports WWD, were just shot last week. So keep your eyes peeled in the coming months for Pejic's first major beauty campaign... and in the meantime, read more at WWD.com and take a quick look at Pejic's past work below.
Jean Paul Gaultier Spring 2011 Men's Show
KTZ Spring 2011 Show
Jean Paul Gaultier Spring 2011 Couture Show
Jean Paul Gaultier Fall 2011 Men's Show
Yoana Baraschi Fall 2011 Presentation
Photo Magazine France, March 2011
Marc by Marc Jacobs Spring 2011
Jean Paul Gaultier Spring 2011
Dossier, Issue 7 2011
L'Officiel Ukraine, June 2011
Carbon Copy, Issue 6 2011
Jean Paul Gaultier Spring 2012 Men's Show
New York, September 2011
Jean Paul Gaultier Spring 2012 Women's Show
S Moda, October 2011
Schon, October 2011
Out, December 2011
Hema December 2011
Fashion, February 2012
Michalsky Fall 2012 Show
Jean Paul Gaultier Fall 2012 Women's Show
Rosa Clara Bridal Show 2012
Black, Spring 2012