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NBC News Fires Back At Glenn Greenwald's McCaffrey Report (UPDATE: Greenwald Responds)

Posted: 02/29/12 12:14 PM ET  |  Updated: 02/29/12 03:04 PM ET

Barry Mccaffrey

NBC News released a statement on Wednesday firing back at a report that a controversial former general was secretly briefing the network on war with Iran.

Salon's Glenn Greenwald reported on Tuesday that NBC News executives use Gen. McCaffrey as "some kind of private consultant and briefer on the news." Greenwald referred to a recent meeting between McCaffrey —who was identified in a landmark New York Times story as one of the generals involved in a highly controversial Pentagon media program— and "roughly 20 NBC executives and producers," which included a presentation from the general entitled "“Iran, Nukes & Oil: The Gulf Confrontation.” Greenwald obtained what he called the "breathlessly hawkish" PowerPoint presentation McCaffrey used at the meeting.

NBC News responded to the allegations, calling Greenwald's article "inaccurate, ignorant," and an "insulting depiction of [NBC News'] editorial process." The network spoke of what it called its "longstanding tradition of editorial board meetings with leading analysts and news makers." Gen. McCaffrey recently spoke at one such meeting. Read the full statement below:

"The Salon piece is a woefully inaccurate, ignorant, insulting depiction of our editorial process.

Mr. Greenwald has stumbled upon a defining journalistic and organizational tool that differentiates us as a global news organization: our longstanding tradition of editorial board meetings with leading analysts and news makers. He chose to write the piece while not personally having one conversation with anyone from this news organization, so to critique how we do our reporting is quite ironic.

We listen to and value the views of retired Four-Star General Barry McCaffrey. He presented his thoughts on Iran in a recent editorial board meeting at NBC News. As have several senior officials from countries throughout the Middle East that represent vastly different world views. In similar sessions, we have received the views of current and former US government officials. We have been afforded the views of Israeli and other foreign governmental officials. We have heard from non-governmental organizations, respected journalists and opinion leaders.

There is no singular view of editorial issues that permeate our editorial discussions. Indeed, editorial board meetings, with diverse representation are an important part of any open-minded journalistic enterprise."

UPDATE: Greenwald responded to NBC News' statement with a lengthy statement of his own. Writing on his blog, he said that NBC had only identified one minor inaccuracy in his story, and that, while a colleague of his had done the lion's share of the reporting, he had been intimately involved every step of the way.

He continued:

Without identifying from whom else they heard, it’s impossible to assess the validity of NBC’s claim that they invite to their editorial meetings those with “vastly different world views” when it comes to Iran, but suffice to say, both Kapp’s original response and this latest one from NBC make clear that it is composed largely of government and military officials and the supporting Foreign Policy Community venues which exist to support them.

...Despite its opening flurry of accusations, NBC does not even purport to identify a single inaccuracy in any thing I reported. Replies like this one — that are long on screeching invective and short on any identified inaccuracies — do more to bolster the validity of the original article than anything else could.

Read the full response here.

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Iranian Interior Minister Mostafa Mohammad Najjar holds a press conference in Tehran on February 29, 2012. Iran's 48 million voters are being called on to decide their next parliament on March 2 in elections whose turnout will be weighed to give an idea of support for the Islamic republic's regime. AFP PHOTO/BEHROUZ MEHRI (Photo credit should read BEHROUZ MEHRI/AFP/Getty Images)
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NBC News released a statement on Wednesday firing back at a report that a controversial former general was secretly briefing the network on war with Iran. Salon's Glenn Greenwald reported on Tuesd...
NBC News released a statement on Wednesday firing back at a report that a controversial former general was secretly briefing the network on war with Iran. Salon's Glenn Greenwald reported on Tuesd...
Filed by Rebecca Shapiro  | 
 
 
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12:02 AM on 03/03/2012
But there are Pulitzer prizes waiting to be won for coverage by our "heroic" TV reporters "fighting" the War in Iran (otherwize known as Operation Shah-ZAM!) Of course, the government is already getting the media's "buy-in" before it starts another war we don't need to get into. The war machinery, which includes Cheney's oil conglomerates, The Carlyle Group (elite investors, including both George Bushes & other world leaders) and the media itself (ratings) stand reap millions of dollars in profits via the spilled blood of American soldiers. We can't let them manufacture a non-existent threat like they did in Iraq. With control of Iraq's oil we were supposed to get cheaper gas...NOT going to happen!!
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Jeany
Woman w/ Pitchfork
11:42 AM on 03/02/2012
What Glenn said, the thing speaks for itself.

I am fed up with the screeching rhetoric about Iran, and the breathless awe with which the media report the story.

We're not stupid. We remember the run-up to Iraq, and that the country will be paying for that war long after our grandchildren are dead.
Dad of Marine
Army Vet and Latino Progressive - and proud of it
03:45 AM on 03/02/2012
Kudos to Glen for again, calling out, correctly, how the MSM media, beat the drums for war at the expense of logic and common sense and to boost their ratings as well as boost the military industry complex and the appropriate corporations who make billions in the wars created and at the same time, create destructon and mayhem for ordinary young people and their families who will suffer greatly in the war's destruction!
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Jezreel
Think. Act. Live wisely.
11:42 PM on 03/01/2012
Hmmm. Very interesting. I read and re-read the response from NBC and did not see a single denial of any item in Greenwald's piece. One would think that If Glenn Greenwald reporting was inaccurate, NBC would have at least identified the inacurracies.
06:08 PM on 03/02/2012
Sounds to me more of not objecting to the contents other than it was not a SECRET meeting but their regular weekly fact gathering meeting. No reason to sensationalize when there is no need other for them to fabricate BS.
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efmo
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10:48 PM on 03/01/2012
The general is claiming we can achieve our military objectives in Iran within 6 months. Where have I heard that before? Oh yeah - from him & his like minded supporters about Iraq.
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efmo
Oh no, my micro-bio is empty!
10:47 PM on 03/01/2012
Look at the Powerpoint. It's chilling.
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efmo
Oh no, my micro-bio is empty!
10:32 PM on 03/01/2012
Well, I don't watch NBC news anyway, but what about MSNBC?
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efmo
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10:28 PM on 03/01/2012
Looks like the network got their panties in a twist (as my mother used to say but not about the network.) Main stream media stenographers shouldn't even be mentioned in the same breath as a real investigative journalist with reasoned, thoughtful opionions like Glenn Greenwald.
07:18 PM on 03/01/2012
Hmmmmm....No one denied it!
04:34 PM on 03/01/2012
Iranian concerns are overblown, the same people that brought you Iraq lies are providing equally as accurate conjecture on Iran. The slow build up of fear and manipulated patriotism continues it's steady pace. The scenario is designed to justify the flow of Congressional funding from being deviated from its present figures.
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jimme
They're Right, but never correct.
03:28 PM on 03/01/2012
Start a faux war before elections and then say we shouldn't change leaders during wartime, hmmm, it'll never work.

Flashback to 2003,,,,,it works !
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efmo
Oh no, my micro-bio is empty!
10:34 PM on 03/01/2012
Except in this case, it's all the republicans in Congress (I think they're hoping that high gas prices as a result fo the war drumbeating will help them defeat Obama) and the republican candidates (with the exception of Ron Paul) beating the war with Iran drums.
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01:56 PM on 03/01/2012
I'd like to learn more about this "highly controversial Pentagon media program". Is the Pentagon ramping up its own form of 'yellow journalism' to foment war, in order to keep the price of oil up and to justify continued large investment in military programs? I sure hope not. I still ask myself how did the world's best paid, best trained, best equipped military not win in Iraq and Afghanistan?
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jimme
They're Right, but never correct.
03:24 PM on 03/01/2012
You can't win the unwinnable. Look into Capt.Kirk and the kobayashi maru.
notabluedog
chess is evil
07:54 PM on 03/01/2012
Ahhh... I do not think that means what you think it means...

Captain Kirk BEAT the Kobayashi Maru.
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baba2nde
in search of the meaning of being
11:38 AM on 03/01/2012
He-e-e-r-e comes David, in the person of Glenn Greenwald, to slay a Goliath in the midst.

And Goliath, floored to the ground, is writhing in pain and shame.

Yeah, yeah! Go David!
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11:35 AM on 03/01/2012
McCaffrey is and always has been a war mongering hack!!!! If you have any doubt, this is just part of his history from Wikipedia. "In 2005, the Government Accountability Office found that the ONDCP, directed by McCafferty, had violated domestic propaganda and publicity prohibitions by preparing prepackaged news stories that did not disclose to television viewers that the government had produced them and had illegally spent appropriations to develop, produce and distribute the covert propaganda." Warriors want war.
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rigmoten
Occupy the Micro-bio.
11:16 AM on 03/01/2012
The corporate media hates guys like Greenwald and Assange because they're stenographers and actual journalism is HARD.