Well, that was fast.
Last week news hit the web that Charlotte Casiraghi, daughter of Princess Caroline of Monaco and granddaughter of Princess Grace of Monaco, is Gucci's newest spokesmodel -- and today we've got her first ad for the brand's "Forever Now" campaign.
“Over the last two years I have had the pleasure and privilege to get to know Charlotte through our shared passion for horses. She not only embodies the beauty and the grace of the equestrian, but is also a wonderful ambassador for the sport," said Gucci creative director Frida Giannini, who's already teamed with Charlotte for a line of Gucci equestrian clothes.
Although there are no horses in the first ad, Charlotte is leaning quite prettily against what looks like a bale of (green?) hay. The ad, the first of four, was shot by Peter Lindbergh in an actual stable. Maybe for the next pic, which Gucci says will be shot by another famous fashion photog, we'll get some shots of the show jumper actually riding a horse? That'd be fun.
See more of Charlotte below!