Well, that was fast.
Last week news hit the web that Charlotte Casiraghi, daughter of Princess Caroline of Monaco and granddaughter of Princess Grace of Monaco, is Gucci's newest spokesmodel -- and today we've got her first ad for the brand's "Forever Now" campaign.
“Over the last two years I have had the pleasure and privilege to get to know Charlotte through our shared passion for horses. She not only embodies the beauty and the grace of the equestrian, but is also a wonderful ambassador for the sport," said Gucci creative director Frida Giannini, who's already teamed with Charlotte for a line of Gucci equestrian clothes.
Although there are no horses in the first ad, Charlotte is leaning quite prettily against what looks like a bale of (green?) hay. The ad, the first of four, was shot by Peter Lindbergh in an actual stable. Maybe for the next pic, which Gucci says will be shot by another famous fashion photog, we'll get some shots of the show jumper actually riding a horse? That'd be fun.
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See more of Charlotte below!
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Charlotte Casiraghi at the Prize Ceremony of the Grand Prix of Prince Albert of Monaco Race, June 2012
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Charlotte Casiraghi riding at the Global Champion Tour in Monte Carlo, June 2012
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Charlotte Casiraghi at the Global Champion Tour in Monte Carlo, June 2012
Charlotte Casiraghi's First Ad for Gucci's 'Forever Now' Campaign
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Charlotte Casiraghi at the Global Champion Tour in Cannes Day 1, June 2012
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Charlotte Casiraghi At The Screening Of 'Madagascar 3: Europe's Most Wanted' At Cannes, May 2012
Charlotte Casiraghi and Prince Albert II of Monaco at the Monaco Rose Ball, March 2012
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Charlotte Casiraghi at the the Cartier International Dubai Polo Challenge
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Charlotte Casiraghi at the CSI BASEL 2012 horse show
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Charlotte Casiraghi attends the International Gucci Masters competition
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Charlotte Casiraghi attends the International Gucci Masters competition
(WireImage photo)
Charlotte Casiraghi
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Pierre Casiraghi, Charlotte Casiraghi & Andrea Casiraghi
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Monaco royal family, including Pierre Casaraghi & Charlotte Casiraghi
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Charlotte Casiraghi & Alex Dellal at the Monaco Royal Wedding
(Getty photo)
Charlotte Casiraghi At The Gucci Museum Opening In Florence, September 2011
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Alex Dellal, Charlotte Casiraghi & Pierre Casiraghi
(WireImage photo)
The Huffington Post Ellie Krupnick First Posted: 03/06/2012 11:17 am Updated: 03/06/2012 11:17 am