A Connecticut-based company is hoping to make green money off the tanned hide of Tanorexic Mom Patricia Krentcil.
Herobuilders.com, which specializes in customized action figures, has just released a "Tanorexic Action Figure" based on the bronzed face of Krentcil that is selling for $29.95 a pop.
Krentcil recently burned her way to fame after she was arrested for allegedly bringing her 6-year-old daughter inside a tanning booth.
Since then, she has become a pop culture icon of sorts, even being parodied by Kristen Wiig on Saturday Night Live.
The tanorexic tribute follows a long line of action figures inspired by psuedo-celebrities like White House crasher Michaele Salahi, the "The Rent Is Too Damn High" guy and the protester who said the immortal words, "Don't tase me bro."
Herobuilders head honcho Emil Vicale considers the offbeat action figures to be satire, but admits the Krentcil doll isn't a perfect match.
"It doesn't really look like her," he told The Huffington Post. "But we did the best under the circumstances."
In the interest of time, the Tanorexic Action Figure is only tan on the face, while the body is the same as the one the company uses for its Sarah Palin action figure, CNN reported.
Vicale doesn't expect his Krentcil creation to replace Barbie in the hearts and mind of doll collectors soon, but said the right doll at the right time can still do well.
"We sold 1000 of 'The Rent Is Too Damn High Guy' in a month," he told The Huffington Post.
Who's buying the dolls? Vicale suspects they appeal to people who know the subjects being satirized.
"I think she's ordered one and people she knows," Vicale said. "We're getting orders from her part of the country."
Collectibles expert Stephen Fishler suspects that the market for the Tanorexic Action Figure will be small and suggests people not buy it hoping to sell it for big bucks in a few years.
"This is not being marketed as an investment. The company is trying to sell shock value," Fishler told The Huffington Post. "The people who will buy it should be people who find it funny in and of itself."
CORRECTION: An earlier version of this story referred to Krentcil as Pamela, not Patricia.
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