"We are better off," said Dr. Ruth Westheimer of today's "sex-saturated" society on The TODAY Show this morning. "We can prove that there are less women who haven't heard the message...that they have to take responsibility for their own sexual satisfaction," as opposed to the 1980s when Dr. Ruth first pioneered an otherwise taboo subject on the airwaves.

Her proof? The phenomenon behind erotic novel "Fifty Shades of Grey," naturally. Dr. Ruth spoke about the page-turner before discussing her latest project, Dr. Ruth's Vin d'Amour.

Check out the video above for more from Dr Ruth.