The Appealing Earnestness Of 'Say Yes To The Dress'

06/14/2012 08:03 pm ET
  • www.theatlantic.com

A woman in a wedding gown stands on a small pedestal before a three-way mirror. She turns to admire the beading and train, while her mother and bridesmaids sit on a couch and watch. The appointment has run overtime, so Randy Fenoli, the bridal store's dapper fashion director, has been summoned to help the sales associate

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