When Bay Area rapper Kreayshawn first emerged on the scene with last summer's viral hit "Gucci Gucci," skeptics and critics alike wrote her off as just another one hit wonder. Of course, after her second single "Breakfast" failed to chart -- or gain any media attention -- it looked like those skeptics were right. Enter "Go Hard," Kreayshawn's latest single.
It combines the instant internet meme gratification of "Gucci Gucci" with a cartoonish vision of Katy Perry. At one point, the laid-back rapper even turns into an anime character a la Gwen Stefani. In other words, "Go Hard" could very well be the hit that Kreayshawn needs to validate herself as not just another one hit wonder.
Listen to Kreayshawn's new single "Go Hard (La.La.La)" above.