SEOUL, South Korea (AP) — Some South Koreans are easing the "Dog Days of Summer" by embracing a tradition of eating dog meat to help survive a heat wave gripping the country.

Animal rights activists, meanwhile, packed themselves into wire cages to protest the eating of dogs.

Tuesday is the day South Koreans traditionally eat dog meat and other foods that they believe will help ease the heat by increasing their stamina.

The Yonhap news agency says Seoul is currently undergoing the longest period of time with temperatures above 35 degrees Celsius (95 Fahrenheit) since 1994.

Dog meat restaurants in Seoul say they served more customers than usual on Tuesday.

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  • Animal rights activists in a cage stage a campaign opposing eating of dog meat by South Koreans in Seoul, South Korea, Tuesday, Aug. 7, 2012. Aug. 7 is the day South Koreans eat healthy foods such as dog meat in belief it would help them survive heat during summer. The letters on cards read " Don't eat Dog Meat." (AP Photo/Ahn Young-joon)

  • A Buddhist monk looks at activists from Animal Rights Group staging a protest against dog eaters outside South Korean Embassy in Bangkok, Thailand Tuesday, Aug. 7, 2012. Small group of activists took part in the silent and peaceful protest. Traditionally, dog meat are consumed by some South Koreans in the belief that it replenishes stamina lost from the hot summer weather. (AP Photo/Apichart Weerawong)

  • Activists from Animal Rights Group hold banners during a protest against dog eaters outside South Korean Embassy in Bangkok, Thailand Tuesday, Aug. 7, 2012. Small group of activists took part in the silent and peaceful protest. Traditionally, dog meat are consumed by some South Koreans in the belief that it replenishes stamina lost from the hot summer weather. (AP Photo/Apichart Weerawong)

  • Activists from Animal Rights Group hold banners during a protest against dog eaters outside South Korean Embassy in Bangkok, Thailand Tuesday, Aug. 7, 2012. Small group of activists took part in the silent and peaceful protest. Traditionally, dog meat are consumed by some South Koreans in the belief that it replenishes stamina lost from the hot summer weather. (AP Photo/Apichart Weerawong)

  • An activist from Animal Rights Group has her face painted and holds a banner during a protest against dog eaters outside South Korean Embassy in Bangkok, Thailand Tuesday, Aug. 7, 2012. Small group of activists took part in a silent and peaceful protest. Traditionally, dog meat are consumed by some South Koreans in the belief that it replenishes stamina lost from the hot summer weather. (AP Photo/Apichart Weerawong)