President Barack Obama's reelection campaign renewed its effort to refocus the debate on a "choice election" with a new television ad Tuesday that highlights how Mitt Romney's plans would impact college affordability and student debt.
And with Paul Ryan's name officially attached to Romney's presidential ticket, the Obama campaign is seeking to emphasize the ways in which Ryan's controversial budget plan would define a Romney presidency.
The Ryan plan, which Romney embraced, includes significant cuts to education, leaving a notable dent in federal student aid and funding for Pell Grants.
The new ad, titled "Get Real," revives a clip of the presumptive Republican presidential nominee telling students to borrow money from their parents, taken from a Romney campaign rally at Otterbein University in central Ohio in April.
"Take a risk, get the education, borrow money if you have to from your parents," Romney says.
The ad then pivots to the effect that Romney's plans would have on students, stating that he would "cut college aid for nearly ten million students and eliminate the tax deduction for college tuition." The narrator closes the ad by telling Romney to "get real."
The ad will air in swing states Colorado, Iowa, Nevada, Ohio and Virginia.
Although Romney has tried to distance himself from his newly-minted running mate's budget, he has also praised the Ryan plan on numerous occasions and encouraged the Senate to pick it up and "pass it along to the president."
Amanda Henneberg, a spokeswoman for the Romney campaign, responded to the Obama ad with the following statement:
President Obama’s policies have only made the problems of college affordability and student debt worse. Under President Obama, the costs of college have skyrocketed -- making it more difficult for students to attend college -- and his economic policies have made it harder for graduates to get jobs. Mitt Romney will encourage innovation and competition to make college more affordable, and his economic policies will give recent graduates the job opportunities they deserve.
Birth Certificate -- "Born In The USA"
<a href="http://www.huffingtonpost.com/2011/04/27/obama-birth-certificate-r_n_854248.html" target="_hplink"><strong>(April 27, 2011) --</strong></a> The White House <a href="http://www.whitehouse.gov/blog/2011/04/27/president-obamas-long-form-birth-certificate" target="_hplink">released</a> President Barack Obama's "long form" birth certificate, adding documentation to a longstanding discussion over his ability to serve as commander in chief. "We do not have time for this kind of silliness," Obama said. "We have better stuff to do. I have got better stuff to do. We have got big problems to solve." (JEWEL SAMAD/AFP/Getty Images)
Osama Bin Laden Killed -- "Tonight, Tonight"
<a href="http://www.huffingtonpost.com/2011/05/01/osama-bin-laden-dead-killed_n_856091.html" target="_hplink"><strong>(May 1, 2011)</strong></a> -- In a televised address to the nation, Obama announces that Osama bin Laden is dead. His death was the result of a U.S. operation launched today in Abbottabad, Pakistan, against a compound where bin Laden was believed to be hiding. "[T]oday's achievement is a testament to the greatness of our country and the determination of the American people," Obama proclaimed. (Photo by Pete Souza/The White House via Getty Images)
Debt Ceiling Deal -- "Gold On The Ceiling"
<a href="http://www.huffingtonpost.com/2011/08/02/obama-debt-ceiling-deal-jobs_n_916285.html" target="_hplink"><strong>(Aug. 2, 2011) --</strong></a> After the Senate passed a bill to raise the debt limit, Obama pleaded with Congress to shift their attention to jobs. "I will urge them to immediately take some steps -- bipartisan, common-sense steps -- that will make a difference; that will create a climate where businesses can hire, where folks have more money in their pockets to spend, where people who are out of work can find good jobs," he said. (Photo by Brendan Smialowski/Getty Images)
Don't Ask Don't Tell -- "Don't Stop Believin'"
<a href="http://www.huffingtonpost.com/2011/09/20/barack-obama-dont-ask-dont-tell-repeal-statement_n_971662.html" target="_hplink"><strong>(Sept. 20, 2011) --</strong></a> As the ban on gays serving in the military came to an end, Obama hailed the fresh start, celebrating the fact that "patriotic Americans in uniform will no longer have to lie about who they are in order to serve the country they love." (Photo by Brendan Hoffman/Getty Images)
Iraq War To End -- "Homeward Bound"
<a href="http://www.huffingtonpost.com/2011/10/21/obama-iraq-troop-withdrawal_n_1024108.html" target="_hplink"><strong>(Oct. 21, 2011) --</strong></a> Obama announced that all U.S. troops will be out of Iraq by 2011, fulfilling a promise that dated back to his campaign. "As a candidate for president, I pledged to bring the war in Iraq to a responsible end," Obama said. "So today I can report that, as promised, the rest of our troops in Iraq will come home by the end of the year." (Photo credit should read JIM WATSON/AFP/Getty Images)
Singing Al Green's "Let's Stay Together"
<a href="http://www.huffingtonpost.com/2012/01/20/obama-al-green-apollo-theater_n_1218070.html" target="_hplink"><strong>(Jan. 20, 2012) --</strong></a> During a fundraiser at Harlem's historic Apollo Theater, Obama delivered a memorable musical message to his donors. With Rev. Al Green in attendance, Obama sang part of Green's hit song "Let's Stay Together," drawing strong applause from the crowd.
Singing Robert Johnson's "Sweet Home Chicago"
<a href="http://www.huffingtonpost.com/2012/02/21/obama-sings-sweet-home-chicago_n_1292576.html" target="_hplink"><strong>(Feb. 21, 2012) --</strong></a> Days after his Al Green rendition, Obama flexed his vocal chords again with a hometown favorite. The East Room of the White House had its blues fix filled when the president started swinging "Sweet Home Chicago."
Gay Marriage -- "Can't Fight This Feeling"
<a href="http://www.huffingtonpost.com/2012/05/09/obama-gay-marriage_n_1503245.html" target="_hplink"><strong>(May 9, 2012) --</strong></a> In a sit-down interview with ABC's Robin Roberts, Obama explained his evolution on the issue, affirming his support for gay marriage. "[A]t a certain point I've just concluded that for me personally it is important for me to go ahead and affirm that I think same sex couples should be able to get married," he said.
Immigration -- "With Arms Wide Open"
<a href="http://www.huffingtonpost.com/2012/06/15/obama-immigration-order-deportation-dream-act_n_1599658.html " target="_hplink"><strong>(June 15, 2012) --</strong></a> The Obama administration addressed America's immigration issue, announcing that it will halt deportations and grant work permits to young individuals eligible for Dream-Act benefits. "They pledge allegiance to our flag," Obama said. "They are Americans in their hearts, in their minds, in every single way but one: on paper."(Photo by Alex Wong/Getty Images)
Health Care Reform -- "Beautiful Day"
<a href="http://www.huffingtonpost.com/2012/06/28/supreme-court-health-care-decision_n_1585131.html" target="_hplink"><strong>(June 28, 2012) --</strong></a> After weeks of speculation that Obama's signature piece of legislation could be overturned, the Supreme Court ruled that the Affordable Care Act's individual mandate is constitutional. "It should be pretty clear that I didn't do this because it's good politics," <a href="http://www.huffingtonpost.com/2012/06/28/obama-health-care-ruling_n_1632953.html" target="_hplink">Obama said</a>. "I did it because it's good for the country." (Photo by Alex Wong/Getty Images)