One jeweler may have found a sure-fire way to get hunters to propose marriage to their girlfriends.
Mike Geller of D. Geller and Son, a jewelry shop in Atlanta, Georgia, is offering a free hunting rifle worth $430 to anyone who buys $2,499 in diamonds from September 20 through 22, according to local news station 11 Alive.
The shop's Website has an ad on their home page reading "For Hunters Only" which clicks through to the unusual promotion. "Buy her a diamond, get a free hunting rifle," it proclaims, telling hunting fans they now don't have to choose between a diamond and a rifle this hunting season.
This is the first time in the store's 70-year history that it has offered free rifles. Geller said business had been slow lately.
"Things are tough everywhere. But what we've come to over the last few years is if you want to stand out, you have to make it fun," Geller told 11 Alive.
Gun giveaways with a diamond purchase may be a new thing, but guns have been a bonus item more than once in recent years. One car dealer in Missouri gave away free handguns with the purchase of a car in 2008. In 2011, a Montana Radio Shack gave away guns to customers who bought satellite TV service from the store.
Click through the slideshow below to see some beautiful colored diamond engagement rings.
Classic ring featuring 2.36 carat cognac rough diamond in 18k yellow gold
Covet ring featuring 4.57 carat dark brown rough diamond with pink micro pavé diamonds in 18k yellow gold
Covet ring featuring 2.32 carat yellow rough diamond in platinum
Embrace ring featuring 4.20 carat clear yellow rough diamond in 18k yellow gold
Grace ring featuring 1.17 carat yellow rough diamond in platinum
Orielle ring featuring 9.38 carat dark brown rough diamond with pink micro pavé diamonds in 18k yellow gold
Orielle ring featuring 5.67 carat rich cognac rough diamond in 18k yellow gold
Unity ring featuring 1.17 carat light yellow rough diamond in platinum
Unity ring featuring 2.27 carat dark brown rough diamond in 18k pink gold
Rough Diamond Eternity Band
Rough diamond eternity band featuring green and white rough diamonds totaling 2.65 carats in platinum