In February, the online advertising industry declared that it would agree to honor "Do Not Track" options in Web browsers by the end of the year- a reversal of its previous opposition to the anti-tracking effort.
Now, that year-end goal - announced with much fanfare at the White House - is looking less likely. Federal Trade Commission Chairman Jon Leibowitz said in an interview with The Wall Street Journal that the industry "appears to be backing off from its commitments."
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