Huffpost Style

Britney Spears Ad For Fantasy Twist Perfume Looks Familiar (VIDEOS, PHOTO)

Posted: Updated:

Call it running out of ideas, call it sticking to her guns. Either way, Britney Spears is clearly treading old ground with her new perfume campaign.

Fantasy Twist, Spears' tenth fragrance (by our count), is a two-in-one scent, so Britney plays several different characters in the campaign. There's blonde glamorous Britney, Cleopatra Britney, flapper-girl Britney, darkly sexy Britney... you get the idea.

But after watching the video a few times, we got the feeling we'd seen it before. Last we checked, wasn't Spears' "Gimme More" music video from 2007 almost the same exact concept (minus the Egyptian costumes)?

Yes, it was. From the blonde wig with blunt bangs to the "dangerous" brunette hair paired with an all-black outfit, Britney is up to the same tricks in 2012 as she was in 2007.

And there ain't nothing wrong with that. Once a pop star, always a pop star, Britney -- keep doing what you're doing.


britney spears ad

See more celebs with fragrances to their name:

Celebrities With Perfume Lines
Share this
Current Slide

Want more? Be sure to check out HuffPost Style on Twitter, Facebook, Tumblr, Pinterest and Instagram at @HuffPostStyle.

Around the Web

Rihanna And Britney Spears Launch Dueling New Fragrance Ads ...

Britney Spears' New Ad Campaign: What Think You? - New York ...

Britney Spears reveals Fantasy Twist print ad - Zap2it

Watch Britney Spears' Fantasy Twist Fragrance Commercial (VIDEO)

Britney Spears Releases Ad for Her Newest Fragrance - Celebuzz

Britney Spears flaunts blonde and dark side in new fragrance ad ...