With the sting of Disney purchasing LucasFilm still fresh in the hearts of "Star Wars" fans, the company has released an ad for their Disneyland theme park starring Darth Vader himself.
And it does not bode well for the future of the franchise.
Behold, one of cinema's greatest villains as he rides a spinning teacup, purchases popcorn and observes a princess parade. It's only downhill from here, folks.
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Time Magazine Cover
And really, what's with the camouflage pants? You do realize there's not enough camouflage in the world to hide from the blowback this kid is going to experience.