TECH
11/03/2012 03:47 pm ET Updated Nov 05, 2012

Apple's Second Apology To Samsung Is Much Less Snarky

See, it wasn't that hard, was it Apple?

After a U.K. judge ruled that Apple had to apologize to archrival tablet maker Samsung for accusing it of copyright infringement over the iPad, the Cupertino, Calif.-based company went ahead and posted an awfully snarky sorry-note to the British version of its website.

Blogs like ours weren't the only ones to take notice of the non-apology; British Judge Robin Jacob deemed Apple "non-compliant" on Thursday and ordered the company to reissue the apology.

On Saturday, Apple finally got around to clarifying that the Samsung Galaxy tablet is not a copy of the iPad, without any of the snark of the company's earlier apology.

At the bottom of apple.co.uk, Apple posted the following notice:

apple apology 1

The link takes you to a straightforward, if legalese heavy, description of the ruling in favor of Samsung on Oct. 18:

apple apology 2

Back on Oct. 26, when Apple posted the original mea culpa, it didn't forget to include a paragraph from the U.K. court ruling calling Samsung's products "not as cool" as Apple's:

But the Samsung products are very thin, almost insubstantial members of that family with unusual details on the back. They do not have the same understated and extreme simplicity which is possessed by the Apple design. They are not as cool.

Or forget to mention that courts in other countries had ruled differently on the two tech giants' patent dispute:

However, in a case tried in Germany regarding the same patent, the court found that Samsung engaged in unfair competition by copying the iPad design. A U.S. jury also found Samsung guilty of infringing on Apple’s design and utility patents, awarding over one billion U.S. dollars in damages to Apple Inc.

Now that both snarky passages are out of Apple's apology, it and Samsung have kissed and made up and will never ever fight again. Right?

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