Inside The Israeli Military's Social Media Squad

Inside The Israeli Military's Social Media Squad
Smoke and a ball of fire are seen after an Israeli air strike in Gaza City, Wednesday, Nov. 21, 2012. Israeli aircraft pounded Gaza with at least 30 strikes overnight, hitting government ministries, smuggling tunnels, a banker's empty villa and a Hamas-linked media office. (AP Photo/Hatem Moussa)
Smoke and a ball of fire are seen after an Israeli air strike in Gaza City, Wednesday, Nov. 21, 2012. Israeli aircraft pounded Gaza with at least 30 strikes overnight, hitting government ministries, smuggling tunnels, a banker's empty villa and a Hamas-linked media office. (AP Photo/Hatem Moussa)

A representative for the Israeli Defense Forces discusses why a violent Mideast conflict needs to be on Twitter, Pinterest, Instagram, and more. He also offers new insight into hackers attacking military sites and public relations in the age of BuzzFeed.

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