Huffpost Religion

How Sports Fandom Is Like Religion

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Baltimore Ravens fan Scott Milliot, foreground, of San Francisco, takes a picture of his wife Regina in front of the Super Bowl XLVII sculpture on a barge along the Riverwalk , Saturday, Feb. 2, 2013, in New Orleans. The city will host NFL football's Super Bowl XLVII between the Baltimore Ravens and the San Francisco 49ers on Sunday. (AP Photo/Gene J. Puskar) | AP

The Super Bowl, professional sports' highest holy day, is again upon us. As fans paint their faces and torsos, pile on licensed apparel, and quixotically arrange beer cans in the shape of team logos, the question must, again, be asked: Why exactly do we do this for our teams?

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