Whenever you hear someone utter the words "Valentine's Day makeup," we're pretty sure an image of red lipstick pops into mind. The classic lip color has become synonymous with the love fest holiday, but what about going with pink instead? It's a fresher and more youthful alternative that any woman can wear.
Love a smokey eye? Put down your go-to neutral palette and pick up a shimmering scarlet-red shade. Trust us, it looks better than it sounds.
Whether you're an adventurous or traditional beauty, we've rounded up seven Valentine's Day makeup looks to get you inspired.
Want more HuffPost Style beauty content? Check us out on Twitter, Facebook, Tumblr, Pinterest and Instagram at @HuffPostBeauty. (For everything else check out our main HuffPost Style Twitter, Tumblr, Pinterest and Instagram @HuffPostStyle.)
Do you have a beauty story idea or tip? Email us at firstname.lastname@example.org. (PR pitches sent to this address will be ignored.)