Huffpost Gay Voices

James Franco Says Gay-Themed Films Got Him Dropped From Multiple Ad Campaigns

Posted: Updated:
James Franco revealed at SXSW that he has been dropped from several campaigns because of his gay-themed films. (Jack Plunkett/Invision/AP Images) | AP

Actor James Franco might be a big name in young Hollywood, but he hasn't fallen victim to the darker side of the entertainment business. caught up with the "Spring Breakers" star at the South by Southwest (SXSW) festival, where Franco was attending a screening of the Harmony Korine-directed flick, and talked about how his participation in gay-themed Sundance films got him cut from multiple ad campaigns.

"I've lost three kind of advertising campaigns now because the companies say they don't like my image, but I know that it's directly related to the films that I put out at Sundance," Franco said, according to Queerty. "So you could say that there’s still this kind of homophobia or prejudice against certain kinds of material in mainstream cinema.”

Franco previously discussed how his gay-centric films have cost him endorsement deals. Speaking with Attitude for the magazine's April issue, he said:

It is a risk. I was supposed to do a commercial with this company and they pulled out because they weren’t happy, they didn’t like the subject matter of my films at Sundance. If I’m at the threshold of doing a project and the question comes up, "Will this be harmful to your career?", I never want that to be the deciding factor.

The 34-year-old filmmaker was the producer and director behind Sundance films "Kink" and "Interior. Leather Bar," respectively. "Kink" is about, the world's largest producer of BDSM porn, while "Interior. Leather Bar" is a reimagining of a gay sex scene cut from the 1980 film "Cruising."

Franco is set to appear at the 15th Annual Miami Gay & Lesbian Film Festival, starting April 26, where he will receive an Ally Award and screen "Interior. Leather Bar," according to the Miami Herald.

Also on HuffPost:

LGBT Commercials
Share this
Current Slide

Suggest a correction

Around the Web

James Franco to attend 2013 Miami Gay & Lesbian Film Festival for screening of ...

James Franco Responds To Gay Rumors In Attitude Magazine Interview (PHOTO)

James Franco Defends 'I Want Your Love,' Gay Film Banned In Australia

James Franco: I don't mind that people think I'm gay – it's partly my doing

James Franco establishes Gay Town, because of course

James Franco Explains 'Gay Town' Exhibit to Breathless Financial Times Reporter

Today in James Franco: “F*ck Spider-Man.”