It's utterly unsurprising that the Winklevoss twins, who are famous for suing Mark Zuckerberg over the idea for Facebook, have decided to announce their investment in bitcoins at the height of public mania over the digital currency. The Winklevii told The New York Times that they're excited to get involved with bitcoins on the ground floor.
"People really don’t want to take it seriously. At some point that narrative will shift to ‘virtual currencies are here to stay,’" Cameron Winklevoss told DealBook. "We’re in the early days."
The Winklevii aren't the only investors putting money into bitcoins. Other venture capital firms are investing in both bitcoins and bitcoin-related sites, like the trading site Coinsetter.
That development is bound to irritate the currency's main demographic: people who are purposefully avoiding traditional banking. The whole point of the bitcoin is its independence and status as a currency that has not been sullied by the likes of the Winklevii.
Let the backlash begin.
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The Winklevoss Twins
The infamous Winklevoss twins have been giving Mark Zuckerberg grief ever since Facebook's launch back in 2004. The pair and a business partner (more on him later) commissioned Mark Zuckerberg to program a social networking site they had founded called ConnectU, but they later alleged in a lawsuit that Zuckerberg ripped off their idea and launched Thefacebook (later, Facebook) instead. After settling with the company for $65 million in cash and stock, the twins claimed that Facebook misled them about the value of the company's stock. They appealed the settlement <a href="http://www.huffingtonpost.com/2011/05/16/winklevoss-twins-appeal-denied-circuit-court_n_862758.html" target="_hplink">all the way up to the Ninth U.S. Circuit Court</a> -- just one appeal shy of the Supreme Court -- before <a href="http://www.huffingtonpost.com/2011/06/22/winklevoss-twins-facebook-lawsuit_n_882618.html" target="_hplink">throwing in the towel in June 2011</a>.
Divya Narendra partnered with the Winklevoss twins on their ConnectU project during their time at Harvard. Narendra fought Zuckerberg in court alongside the twins and <a href="http://techcrunch.com/2010/05/21/connectu-co-founder-launches-professional-investment-community-sumzero/" target="_hplink">founded his own investor community, called SumZero,</a> before claiming his share of the $65 million settlement with the social network. A plotline in the film "The Social Network," which dramatized Facebook's founding, portrayed the Harvard students' working relationship and subsequent fallout with Zuckerberg.
Here's another name you probably recognize from "The Social Network." The film portrayed Zuck's deteriorating friendship with Facebook co-founder and fellow Harvard student Eduardo Saverin, culminating in a blatant betrayal on the part of Zuckerberg that ended his working relationship with Saverin. <a href="a href="http://www.businessinsider.com/how-mark-zuckerberg-booted-his-co-founder-out-of-the-company-2012-5?page=1" target="_hplink"" target="_hplink">A new piece by Business Insider indicates</a> that Saverin may not have been as much of a victim. As noted by BI, Zuckerberg planned to cut Saverin out of the company because he had failed to secure funding or set up a business model and had used the social network to run free ads for Joboozle, a side-project Saverin had developed. (<a href="http://www.businessinsider.com/how-mark-zuckerberg-booted-his-co-founder-out-of-the-company-2012-5?page=1" target="_hplink">Business Insider also published emails and instant messages</a>, purportedly written by Zuckerberg, that shed light on the methods Zuck used to oust Saverin and dilute his shares in the company.) After a 2009 settlement with Facebook, Saverin retains an <a href="http://www.forbes.com/profile/eduardo-saverin/" target="_hplink">estimated five percent stake in the company</a>. (His original stake was higher than 30 percent.) He recently <a href="http://www.huffingtonpost.com/2012/05/11/eduardo-saverin-us-citizenship_n_1510099.html" target="_hplink">renounced his U.S. citizenship</a>, presumably to avoid the capital gains taxes on the profit he stands to make off Facebook's imminent IPO.
Napster creator Sean Parker, who also served as Facebook's first president, played a huge role in the development of the social network. <a href="http://nymag.com/news/features/mark-zuckerberg-2012-5/index3.html" target="_hplink">According to Henry Blodget's recent profile of Mark Zuckerberg</a>, Parker was also instrumental in securing Zuck's power over the company. However, <a href="http://nymag.com/news/features/mark-zuckerberg-2012-5/index3.html" target="_hplink">as Blodget explains</a>, despite Parker's contributions, Zuck and the company cut him loose a year after his arrival due to his "<a href="http://nymag.com/news/features/mark-zuckerberg-2012-5/index3.html" target="_hplink">party-boy ways</a>."
Owen Van Natta
Zuckerberg also had a hand in the departure of Owen Van Natta, Facebook's former chief operating officer and the <a href="http://allthingsd.com/20080219/owen-van-natta-to-leave-facebook/" target="_hplink">mind behind big deals</a> like Microsoft's $240 million investment in the social network. "His greatest strength was deal-making, not management," <a href="http://nymag.com/news/features/mark-zuckerberg-2012-5/index3.html " target="_hplink">writes Henry Blodget</a>. "In early 2008, in the wake of the disastrous launch of an advertising product called Beacon, Facebook's senior team determined that the company needed a different kind of executive running the business." <a href="http://allthingsd.com/20080219/owen-van-natta-to-leave-facebook/" target="_hplink">AllThingsD's Kara Swisher notes that</a> Van Natta had long been gunning for a CEO spot, which he was unlikely to find a Facebook. "He has said to me many times that he had been hesitant to come to Facebook then, as he had been looking for a CEO job at the time," wrote Swisher when Van Natta left Facebook.