Kate Middleton's Maternity Dress Is A Hit On Asos (PHOTOS)

06/11/2013 09:32 am ET | Updated Aug 22, 2013
  • Ellie Krupnick Senior Editor of Viral Content and Strategy, The Huffington Post

With just one month to go of her pregnancy, Kate Middleton isn't slowing down -- and neither is the Kate Effect. The Telegraph reports that after the Duchess of Cambridge was spotted shopping for baby furnishings in a jersey maternity dress by Asos last week, thousands of women supposedly scooped up their own versions on Asos.com.

Luckily, the dress didn't totally sell out -- there are fewer pregnant shoppers than non-pregnant shoppers, so it's unlikely any of Kate's maternity styles will be completely bought out. The ASOS Maternity Belted Dress With Scoop Neck in navy is still available, and it has actually been reduced from $42.43 to $29.70.

Kate also had on Pied a Terre wedges (heels in the last trimester -- she's a brave soul) and a purple cardigan, demonstrating that pregnancy hasn't changed her style all too much. We doubt becoming a mother will, either... but we'll find out in about five weeks!

See more photos of Kate's shopping excursion at DailyMail.co.uk.

kate middleton maternity dress

What Kate's worn:

Kate Middleton's Pregnancy Style

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