POLITICS
06/20/2013 09:46 am ET Updated Jun 20, 2013

Obamacare Ad Wars Heat Up

AP

President Obama's political group Organizing for America has just launched a seven-figure ad campaign to sell Americans on the Affordable Care Act. Spending on health care advertising is nothing new, of course. The famous "Harry and Louise" ads of 1993 and 1994 cost about $14 million, and helped stop the Clintons' health care reform effort. Furthermore, about $25 million was spent on advertising in the period leading up to the passage of the ACA.

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