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08/25/2013 01:09 pm ET

Rejection, Tragedy And Billions Of Dollars - The Story Of FIFA | Games Industry News | MCV

AP

“EA didn’t give a shit about FIFA.”

Neil Thewarapperuma (or Neil T to his friends) isn’t a man to mince his words. He was the European marketing boss for EA Sports back in 1993, the year the publisher would launch its first ever football game.

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