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Why Just Release A Single When You Can Project It Onto A Bunch Of Buildings?

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Trent Reznor, lead singer of the band Nine Inch Nails.
Trent Reznor, lead singer of the band Nine Inch Nails.

(NEWSER) – These days, promoting your new album doesn't just mean getting DJs to talk about it on the radio, oh no. The Week rounds up seven albums that were promoted in very weird ways indeed. A sampling:

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