Huffpost Technology

Why Your HD TV Is Just Lame Compared To This

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Forget 3D TVs. The next big thing in television, at least according to executives in the TV industry, are 4K televisions. But the push for higher resolution televisions begs the question: Will people actually buy these things?

The "4K" in 4K TVs refers to the horizontal resolution of new TVs being brought to market. Originally developed by film studios as a standard for digital projection, 4K or "Ultra HD" TVs offer four times the resolution of regular HD TVs with the use of a whopping 8.3 million pixels.

"It's a lot more detail, subtleties in the picture," Curt Behlmer, chief technology officer of Technicolor, told The Huffington Post's Katie Linendoll. "All of those things really start to pop with additional resolution and features like dynamic range and color and all that."

But as with any new technology, 4K TVs aren't cheap. On average, a 4K TV costs $4,999. However, manufacturers like Seiki are attempting to make the technology available for everyone. The company has already made headlines by offering a 39-inch 4K TV that retails for $700.

"At Seiki, our goal is to introduce products that are going to be affordable," Sung Choi, Seiki's vice president of marketing, said. "What we want to do is take the barrier out of having new technology at home."

Like most big purchases, 4K TVs are something you should lay eyes on yourself before buying. At the very least, head to a local store and check them out in person to make an informed decision for your personal needs.

Earlier on HuffPost:

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