On a recent Monday morning, the stretch of Route 100 that runs through sleepy Waterbury, Vt., was bumper-to-bumper. The line of Camrys, Sierras, and Outbacks, some from as far away as Illinois, inched forward in the crisp air, their drivers united in a singular goal.

In the immortal words of Homer Simpson: Mmm, b-e-e-e-r.

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