A pizza company in search of the next game-changing innovation on the pizza pie frontier seems to have already found a winner:
The six-layer towering achievement of human civilization known as "Pizzacake" is among the concepts put before the pizza-loving public in the Canada-based Boston Pizza chain's new promotional campaign.
Boston describes Pizzacake, which currently leads the rankings, as "great for birthdays, bar mitzvahs, weddings, and even lonely nights watching infomercials."
The "Pizza Game Changers" promotion promises "if you like it, we'll make it," and sneakily includes regular menu items you can order for real, like its new taco that uses a pizza instead of a taco shell.
As Eater notes, the clever promotion is probably just that, so don't get your hopes up about blowing out candles on the pizzacake for your next big bash.
If, however, the pizza gods are kind, here are four more amazing/wacko "game changers" that could soon come to pass: