Huffpost Business

After Public Outrage, Hula's CEO Agrees To Change STD App Name

Posted: Updated:
HULA APP NAME CHANGE
edit
Print

HONOLULU (AP) — A sexual health information app called "Hula" will be changing its name after complaints that it is culturally insensitive to Native Hawaiians, the app's owner said Tuesday.

Ramin Bastani, founder and CEO of Los Angeles-based Qpid.me Inc., said that after weeks of learning to understand concerns of the Native Hawaiian community, he's moving forward with the name change.

"We immediately engaged the community and listened with an open mind," he said. "By doing so, we gained a great respect for hula, the Hawaiian culture and its history."

An online petition asking him to change the name argued that it exploits a sacred cultural dance. Bastani previously said the name would remain, even after the petition gained some attention in March, but he immediately removed any references to "getting lei'd" in marketing the app.

"As we continued to listen and learn, we realized this is the right thing for us to do," he said. Recently, the controversy seemed to die down, he said, but that "quiet period" allowed the company to "truly reflect."

Bastani apologized to anyone who was offended by the name.

"That was absolutely never our intent," he said.

On Friday, the state Senate Hawaiian Affairs Caucus and the Office of Hawaiian Affairs issued a statement calling the name "highly insensitive, tactless and inappropriate."

Office of Hawaiian Affairs CEO Kamanaopono Crabbe said in a statement Tuesday, "We appreciate this change, in acknowledgement that no culture should be demeaned for profit or convenience."

Bastani said a new name hasn't been determined, but he assured it won't have anything to do with Hawaii.

"We promise to change the name in the very near future," he said, estimating it will happen in the next month or so, after ironing out legal details and other issues.

"We need to redo our entire website, all of our marketing, our application," he said. "There's a lot we need to do."

Bastani said he'll continue to educate others not to associate "getting lei'd" with his health tool.

The free app's website says its functions include helping users find an STD test center, get the results online, and share their verified STD status with people they choose.

Bastani said the app is about "helping people retrieve and share health information."

___

Follow Jennifer Sinco Kelleher at http://www.twitter.com/JenHapa .

Also on HuffPost:

Close
The Best And Worst Moments In Sex, 2012
of
Share
Tweet
Advertisement
Share this
close
Current Slide

Suggest a correction

Around the Web

Petition | Change the name of the STD alert app, "Hula" | Change.org

Hawaiians protest name of 'Hula' STD info app | More Local News ...

STD Info App Called "Hula" Will Not Change Name Despite Outcry ...

Founder of STD app Hula is forced to apologize after Hawaiians ...

Hula App Boycott | Facebook

the "Hula" app & why Ramin Bastani should change it Film Geeks ...

APNewsBreak: 'Hula' STD information app to get new name after protest by ...

Hawaii Senators, OHA Urge Maker of STD App to Quit Using 'Hula'

Hula STD Info App To Keep Name