The concept behind Beyonce's 2013 track, "***Flawless," is that every woman should celebrate and love herself -- no matter what the haters say. That message resonated so much with blogger Gabi Gregg that she decided to recreate the video to include larger bodies.
Gregg, who founded Gabi Fresh to celebrate fashion for women of every shape and size, explained in a May 7 post how her experiences of being discriminated against for her body size inspired her to make her own "***Flawless" video:
As a fat woman of color, I'm often treated differently than my thin, white peers. By brands, by fellow bloggers, by the media... I get passed over for things I'm more than qualified for. I get stares and cold shoulders at fashion events. I hear whispers. I get hate mail and trolling comments from people who call me disgusting and say I shouldn't be allowed in public. Like Bey, I usually just brush these people off, and I never give them power by addressing them here or anywhere else. But it gets tiring, and sometimes I'm really tempted to drop the lady-like thing and just kind of...go off. So when I heard Beyonce telling her haters to Bow Down in the song ***Flawless, I immediately fell in love.
Gregg teamed up with fellow plus-size fashion bloggers Nadia Aboulhosn and Tess Munster to film the cover, which was released this week. The video opens with interviews of the three women discussing body image and their struggle to make society accept them as beautiful, before segueing into a music video that Bey herself would be proud of.
"For me, this video is to show all of my followers that you define your definition of beauty," Aboulhosn wrote in a blog post introducing the video. "Don't let anyone tell you to be or look a certain way. We are all flawless and [keep] reminding yourself of that."
It's always incredible to see women who don't fit society's "traditional" standards of beauty pushing back against those limitations, and spreading their message of self-love. Gregg summed up their mission in her blog perfectly:
You don't have to be a certain size to claim your flawlessness. Fat is not a flaw. This video is dedicated to the mainstream media, to the fashion industry, to internet bullies, and to anyone else who thinks it's their right to try to make us feel less than because of their insecurities. #everyBODYisflawless
We couldn't "bow down" any further if we tried.