Guinness is back with another heartwarming advertisement this Fourth of July. To create the video, the beer maker again teamed up with BBDO New York, the ad agency behind last year's wildly popular wheelchair basketball ad.
We won't say too much about about the ad, but we will say it's important on Fourth of July weekend to think of the people who aren't around to celebrate. Guinness said as much in its description of the video on the ad's YouTube page.
"Guinness 'Empty Chair' salutes the character of a community as they honor one of their own who is out of sight, but not out of mind," Guinness writes. "They remind us that a true test of character is what you do when no one's looking."