Parenting advice comes from all over. From your own parents, the books, everyone who has ever had a baby... And now, a cereal box?
In a new commercial for Peanut Butter Cheerios by Tribal Worldwide in Toronto, a fast-talking, do-it-all father shows you exactly "how to dad." He builds forts, tells hilarious jokes, plays dress up, and of course, serves his kids Peanut Butter Cheerios.
"Because being a dad is awesome, just like new Peanut Butter Cheerios are awesome," says "Dad" at the end of the ad. "That's why it's the official cereal of dadhood. And this, this my friends, is how to dad."
Of course, there really isn't one way "to dad," but no matter how you do it, Actor Dad reminds you, your kids will always look up to you ... because you're taller.