In an age when marriage proposals frequently go viral, there's a lot of pressure to capture the big moment in just the right way.
But what if you don't have a four-man camera crew or Hollywood-worthy film editing skills? That's where Ring Cam comes in.
The Ring Cam, which was launched in October 2013, is basically a ring box with a tiny camera inside. So when it's time to pop the question, the bride- or groom-to-be's reaction is instantly captured.
Ring Cam is the brainchild of four college students from Michigan. One of its creators, Scott Brandonisio, sat down with Good Morning America to discuss the perks of the new device.
"Only the person proposing actually knows its there," he explained. "So you're able to capture that genuine element of surprise."
Indeed, most viral proposal videos involve elaborate schemes in which camera men are clearly visible. As you can see from Ring Cam's past proposals, the shocked reactions are the best part of the videos.
The gadget can be purchased for $149.00 to $249.00 from the company's website, or you can rent the box for just $99.
Be sure to watch the Good Morning America segment above for more info.