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Anna Wintour's Reaction To Crying Baby North Was The Best Moment At Kanye West's Fashion Show

02/13/2015 01:40 pm ET | Updated Feb 13, 2015

Forget the unveiling of the "Yeezy Boost," the real entertainment at Kanye West's fashion show on Thursday was happening right in the front row.

A star-studded crowd at Kanye West's show during New York Fashion Week saw Kim Kardashian and baby North West seated between Beyoncé and Vogue editor-in-chief Anna Wintour.

It all started out so smoothly:

anna wintour

But when North got a little fed up with daddy's new shoe collection, she decided to let it be known. And Wintour's reaction was priceless:

For comparison, here's Anna Wintour at last year's NYFW:

lupita anna naomi 1

Other celebs in the room caught the moment as well.

"Best pic AHAHAHAH," Kardashian's mom, Kris Jenner, wrote on Instagram:

And if you're wondering what everyone's really thinking in the photo, check that out here.

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