The App Cleanse

06/30/2015 08:40 am ET | Updated Jun 30, 2015

A few weeks ago, Rob Coneybeer noted his declaration of “app bankruptcy.” That is, upon seeing 250 mobile application updates waiting for him upon returning from vacation, he decided to wipe the slate clean and start over, installing only the apps he absolutely needed on his phone.

It reminded me of my process for doing this, which seems to surprise people when I tell them about it. Every year when I get a new iPhone (which I fully recognize is ridiculous and not what a normal person does — but the same principle works whenever you get a new phone), I opt not to restore from a backup. I start using the thing as if it were the brand new device that it is.

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