As the carbon count goes higher, inexorably, globally and the world community suffers from mounting challenges due to climate chaos, the value of incremental
individual change can seem meaningless. So what if a household figures out how to save 500 kilowatt hours a year and $50 by installing cfl light bulbs (or by using LED Christmas lights) if they still head off to the grocery store in a McSUV? Our challenges are so immense that these incremental baby steps won't solve them yet there is a good case to be made that we won't meaningfully tackle those challenges without baby steps as part of the equation. This equivocation and uncertainty came to mind in reading a Toyota Today (the magazine targeted at Toyota dealers and sales staff) article entitled Prius Conquers Colossal Commute.
Bob Callen was reluctant to buy a Prius back in 2004. With a daily commute of 320 miles roundtrip, he was afraid he'd have to replace the battery in less than two years.But, he says, "I decided to chance it and buy."
His 2004 Prius has since racked up 500,000 miles -- and it still has the original battery.
Two of many reactions.
Pretty impressive that Callen can continue what he was doing (more than 300 miles per day of driving, just for commuting) while saving serious amounts of money and significantly reducing his carbon footprint.
Also impressive? Toyota Today failed to highlight either of these calculations, which one would think would help them in selling fuel-efficient vehicles.
Now, for some more reactions.
"Once we got the horses and the grandkids moved in, my wife let me know I could work wherever I chose as long as I understood she wasn't moving." Callen leaves home at 2:30 a.m. and arrives at his office at about 5:30 a.m. He heads home at 3 p.m., arriving between 6 p.m. and 7 p.m., depending on traffic.
This story, read while having our own Prius (under 10,000 miles per year, as primary car ...) get maintenance at the shop, sparked thinking about unemphasized 'great' elements of the story (financial payoffs and reduced pollution) and unexplored negative implications (safety of other motorists of a potentially exhausted Callen on the road; etc ...). All explored within wondering about incrementalism and whether we should consider things from the perspective of 'better than Business As Usual" (look at all that reduced pollution and how much money is being saved) or from the perspective of what we need to do (look at all the pollution that is still being emitted) to address global challenges.
While Mr. Callen's 320 mile commute won't drive climate change even in the worst fuel hog, his life choices provide a window for considering our larger challenges and opportunities.
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