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Adia Colar

Adia Colar

Posted: August 9, 2010 04:06 PM

NBC, Enough With the Diet Shows

What's Your Reaction:

Dear NBC,

Sigh. You're doing it again. First it was The Biggest Loser, then Losing It with Jillian, then Bravo planned a SkinnyGirl show before Bethenny Frankel got pregnant, and now you've created Thintervention with Jackie Warner.

I already know about the dangers of The Biggest Loser. Third season's Kai Hibbard has recounted her experiences, including:

• trainers encouraging contestants to dehydrate before weigh-ins,
• overexercising,
• contestants being pushed to work out despite being injured,
• producers overriding doctors' orders

...and more. Kai has shared how she ended up developing an eating disorder that she still struggles with as a result of her experiences on the show.

But simply having a weight-, eating-, and workout-dysfunctional show wasn't enough for you. To reward The Biggest Loser's high ratings, you gave the main trainer, Jillian Michaels, her own show to further spread this dangerous, deceptive message.

Another trainer, Jackie Warner, had a show, Workout, which seemed fair to middling regarding health. At least she didn't scream at people like Jillian does. Maybe Workout wasn't destructive enough and didn't garner high enough ratings, but instead of just scrapping the show, you've created a new show called Thintervention with Jackie Warner. I hoped you were joking, but you weren't.

Yes, we are definitely a weight-obsessed, diet-driven, looks-centered society. Yes, The Biggest Loser, Losing It, and the upcoming Thintervention have large audiences and high ratings. However, in order to get these ratings, you're promoting eating disordered behavior at the expense of the contestants and the public. You have a responsibility to your audience to present content that's not harmful. Focusing so much on losing weight, getting thin, and staying skinny while skimming over underlying issues doesn't help the audience. Instead, it further encourages people to focus on the external while ignoring the internal.

I've had plenty of experience looking for, taping, and watching shows for thinspiration. I'd look for whichever shows had women whose bodies I envied and most influenced my unhealthy drive to lose weight. I'm so grateful your current diet shows didn't exist when I had an active eating disorder! This letter, however, isn't a request for myself. It's for the people who might not realize how unhealthy these shows are and how they can negatively affect them. It's for people who wouldn't want you to get rid of the shows because they want to use them to fuel their disordered eating and exercising.

I get it - weight loss shows make for good television. The Biggest Loser franchise is very successful. High ratings and high advertising revenue are important. But they're not the only things that are important.

The more you know, NBC, the more of a responsibility you have. Before you create another weight-obsessed show, consider what you're feeding to people and how these messages will affect them while they're watching, and after they've turned off, the TV.

Sincerely,
Adia Colar


 

Follow Adia Colar on Twitter: www.twitter.com/adiac

Dear NBC, Sigh. You're doing it again. First it was The Biggest Loser, then Losing It with Jillian, then Bravo planned a SkinnyGirl show before Bethenny Frankel got pregnant, and now you've created...
Dear NBC, Sigh. You're doing it again. First it was The Biggest Loser, then Losing It with Jillian, then Bravo planned a SkinnyGirl show before Bethenny Frankel got pregnant, and now you've created...
 
 
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02:42 PM on 09/09/2010
This letter brought a smile to my face. I do suffer from an eating disorder (in recovery) and I know that most of the people I know with eating disorders find it hard to really watch basic television at all now. The stations are filled with the shows you mentioned as well as constant weightloss ads.

If it is okay with you, I would like to post this letter on a recovery site I am a member of. I would of course list you as the writer, as well as put a link leading back to this page.
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jimpager
12:15 PM on 08/10/2010
...and don't forget about Mika on Morning Joe (NBC) and her yuppy crusade against people eating value meals at McDonalds. It never fails to amaze me how millionaires can't understand why poor people eat low-cost, low-nutritition food at McDonalds. If poor people, and more and more middle class people, want to eat out, their choices are narrowing. There is even tiering WITHIN the low-cost world between the higher end (KFC, Subway), and the lower end reflected in Mickey D's and Burger King. And the elite media look down their noses at these choices made by the poor and middle class and never turn their attention on the rich corporate pigs that force such choices on the poor and middle class.
12:39 PM on 08/10/2010
i agree with you totally! mika does NOT understand a thing regarding low & middle class options in proportion to cost. I would love to give her $200 & tell her to cook for a husband & 2 kids 7 days a week. Breakfast & dinner. I would LOVE to see what she comes up with. I will bet she has no clue how much a gallon of milk is or a loaf of bread. Food that is nutricious (?) is expensive in comparison to mac n cheese, white bread, or $1.00 menu at mcdonalds. I wish it weren"t so, but if she wants to make a point, let herwork at making "good" food as affordable as junk. I would have much more respect for her then.
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jimpager
01:25 PM on 08/10/2010
Cici,

Well said. No concept of cost but that doesn't stop Mika from lecturing everyone else on her podium. Not to mention she wants to place economic disincentives on people who eat low cost meals (?) Can the taxman be far behind? And if the government does disincentives, what is "freedom" all about anyway? We're free to do what Mika says we should do?

I've come to really like Mac & Cheese. We mix up some hamburger (just over a pound) and use the "four Cheeses" Mac & Cheese (from Kraft?), melt some butter over it with a little garlic salt, and its actually yummy. We get two meals out of it. Probly not very good for you though.
07:29 PM on 08/17/2010
I don't agree that lower-middle class folks are relegated to McD's and other fast food. Here's what you can get for $1 (I live in Los Angeles, where there're abundant non-chain markets that sell produce for cheap).
- 1lb or more instant oats
- 5 bananas at Trader Joe's
- A couple of oranges or apples
- 1/2 bag (6 oz.) of spinach at TJ's
- 1/3 gallon of milk (last I checked skim milk is under $3/gal - that's 40 oz, or 400 calories, 40 g of protein. That'll keep you full
- 1 grapefruit with change leftover
- 1 lb of dry pinto beans
- 1 lb of brown rice
- 1/3 - 1/2 lb of raw boneless/skinless chicken breast (probably 20-30 gm of protein)

Just because you only have a budget of a couple of bucks per person per meal is NO excuse to grab Cheetos or a McChicken sandwich. Grab a soda at McD's? That's $1 of PURE PROFIT you just gave them, and you know "poor" people will buy that soda.
07:43 PM on 08/17/2010
The operative words are "want to" and "eat out"...that's half the problem right there. If people want to eat out they're fighting an uphill battle from the outset: sodium, fats, large portion sizes, etc. I understand people are busy, but all you have to do is get together a shopping list, cook once a week and utilize the fridge/freezer. Yes, it's more inconvenient and yes, may not be as tasty...but that's how you keep the weight off.
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Shiresbusiness
11:17 AM on 08/10/2010
These people already have eating disorders - you don't get to be a grossly overweight as they are WITHOUT having an eating disorder. Don't know you can blame that on the show. Now, if people would get off their SOFA and take a walk, jog, run, aerobics class INSTEAD of watching the The Biggest Loser, then many of the problems would be solved.
12:54 PM on 08/10/2010
Sensible and to the point. This country is embarassingly fat and prone to make excuses instead of taking action to save their own lives. I know since I struggle with this every day.
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Adia Colar
publicist by day, writer by night
08:59 PM on 08/10/2010
Good point. The contestants were definitely struggling with disordered eating before they got on the show.

To clarify disorders, Kai talked about developing anorexia and bulimia after being on The Biggest Loser.

Nonetheless, I hear you.
09:20 AM on 08/10/2010
Dieting is a 40 billion dollar per year industry that provides absolutely no long-term benefit to anyone other than the companies that sell diet products. The failure rate for weight loss treatment is over 90% over a 5-year horizon. A cardiac treatment with that failure rate would never even be considered. Yet we keep on telling people that weight loss is possible if only YOU were stronger, more dedicated, more driven. This is blaming the victim and it has caused more than just a money loss, it has killed people.

Go for a lap-band? You have a 1 in 500 chance of dying on the table and a 3-5% chance that it will screw something up. Weight loss drugs? Wyeth is still settling 50,000 claims for injury and death due to Phen-Fen (which our FDA said was "safe").Too many doctors, seeing a fat patient with hard to diagnose problems will tell them to lose weight and ignore underlying problems.

Metabolizing food to energy is THE most complicated system in the body, and science has only scratched the surface of how it works. "Excessive" body mass is more likely an indicator of metabolic defect than a cause. Let's stop blaming the victims, and instead encourage the things that do enhance health and longevity: active lifestyle, positive attitude, communication and connections with others.

-*Zortag*-
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Shiresbusiness
11:19 AM on 08/10/2010
Diet goes in there also - give me good fresh radishes instead of fritos any day.
12:55 PM on 08/10/2010
Garbage in equals garbage out. U R what U eat.
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gwensgal
10:40 PM on 08/09/2010
Good letter. I hope the folks at NBC read it and take heed to the deeper concerns you raise, but understanding how profit-driven US corporations are, I doubt they will care enough to change their lineup or stop their pursuit of anti-fat-at-all-cost shows.
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Adia Colar
publicist by day, writer by night
11:55 PM on 08/09/2010
Very true. Hopefully they'll take it into account, but I'm not holding my breath. :-)

Thanks for the feedback.
08:35 PM on 08/09/2010
You're talking to the people who brought us 'Fear Factor'. Save your breath.
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Adia Colar
publicist by day, writer by night
11:58 PM on 08/09/2010
I've never watched 'Fear Factor', so I'll have to take your word for it.

Despite my letter, NBC is probably my favorite network (at least, the very limited network TV that I watch). That said, I felt the issue of diet/overexercising shows was important enough to warrant a note.
12:21 AM on 08/10/2010
It was beyond horrible & humiliating.

'Save your breath' was nothing more than a cliche'. I enjoyed your column.